Ritual and Rebel
is a love letter to self-care
with a bold, rebellious streak.

What began as a creative outlet quickly turned into a movement. After decades in the hair industry, years designing children’s clothing, and currently managing numerous vacation rentals, our founder was craving a different kind of expression - something hands-on, something healing, something that smelled incredible.

It all started with a laundry room makeover and a realization: even the most beautifully packaged products on the shelves were filled with harmful ingredients. With a deep dive into research and a passion for creating, she began formulating natural laundry care from scratch. That spark quickly grew into a full line of skincare, body care, and home products made from only the cleanest, most intentional ingredients.

But Ritual and Rebel is more than just a brand - it’s a family project powered by women. A mom and her 2 daughters.

We believe this: natural doesn’t have to mean boring.

Our line is edgy, energetic, and clean designed to speak to younger generations who want better for their bodies, their homes, and their planet. With each product, we’re redefining what self-care looks like: powerful, rebellious, and rooted in real results.

Whether you’re here to clean your home without toxins or care for your skin with something that finally works, welcome to Ritual and Rebel - where your routine becomes your revolution.

Ritual & Rebel is built on the belief that self-care should feel both sacred and unapologetically bold. Every product is handcrafted in small batches using natural butters, oils, botanicals, and carefully chosen fragrance blends.

We avoid unnecessary fillers, working instead with ingredients that nourish, protect, and transform your skin. Our formulas are designed to linger - rich enough to leave their mark, rebellious enough to stand apart.

Each collection carries its own “Effect,” inviting you to turn everyday routines into sensory rituals from the glow of body butters to the shimmer of scrubs, the aura of perfumes, and beyond.

Glow heavy. Stay luminous. 🦋